The TRA Brand Trust Report and the TRA Most Desired Brand Report are syndicated consumer-influencer research studies conducted by TRA Research Pvt. Ltd. to determine the most trusted and desired brands in India. TRA provides licensing symbols, including the "Power of Trust" and the "Power of Desire," which are intellectual trademarked properties used by brands to leverage their market position.
Any communication regarding a brand's position in the reports are strictly under license. TRA takes intellectual property rights very seriously and will take all necessary actions to protect its intellectual property rights, including but not limited to legal proceedings, against any unauthorized use of its intellectual property.
Any use of TRA's intellectual property without prior written consent from TRA is strictly prohibited.