In TRA's Most Desired Brands 2024, Dell (Laptops) is the most desired brand in Technology at rank 1. Apple iPhone (Mobile Phones) leads Gadgetry at rank 2 and Titan (Watches) leads Personal Accessories at rank 3. The table lists the leading brand in each of the 34 super categories with its All India rank. A lower rank is better.
| Super category | Leading brand | Category | All India rank 2024 | As published |
|---|---|---|---|---|
| Technology | DELL | Laptops | 1 | Download PDF · View |
| Gadgetry | APPLE IPHONE | Mobile Phones | 2 | Download PDF · View |
| Personal Accessories | TITAN | Watches | 3 | Download PDF · View |
| Consumer Electronics | SONY | Televisions | 4 | Download PDF · View |
| BFSI | LIC | Life Insurance - PSU | 5 | Download PDF · View |
| Automobile | HONDA | Motorcycle - Manufacturer | 6 | Download PDF · View |
| Digital | AMAZON | Online Retailer - Diversified | 9 | |
| Consumer Appliances | KENT | Water Purifiers | 10 | Download PDF · View |
| Telecom | RELIANCE JIO | Mobile Service Provider | 15 | Download PDF · View |
| Food & Beverage | TATA | Salt | 17 | Download PDF · View |
| Home Care | GODREJ INTERIO | Furniture | 24 | Download PDF · View |
| Retail | D MART | Hypermarket - Indian | 26 | Download PDF · View |
| FMCG | COLGATE | Toothpaste | 28 | Download PDF · View |
| Manufacturing | ASIAN PAINTS | Paints | 41 | Download PDF · View |
| Apparels | ALLEN SOLLY | Formalwear | 44 | |
| Automobile - Related | CEAT | Tyres | 79 | Download PDF · View |
| Kitchen Care | TTK PRESTIGE | Pressure Cookers | 87 | Download PDF · View |
| Branded Fashion | GUCCI | Branded Fashion - Luxury | 107 | Download PDF · View |
| Education | ZEE LEARN | Diversified | 108 | Download PDF · View |
| Fast Moving Electrical Goods | SIGNIFY | Lighting | 153 | Download PDF · View |
| Energy | ADANI ELECTRICITY | Electric Utility | 166 | Download PDF · View |
| Stationery | NATARAJ | Diversified | 177 | Download PDF · View |
| Transportation | INDIGO AIRLINES | Airlines - Indian | 201 | Download PDF · View |
| Services | BLUE DART | Express Services - Domestic | 223 | Download PDF · View |
| Construction | HIRANANDANI | Diversified | 232 | Download PDF · View |
| Media - Print | THE HINDU | Newspaper - English | 235 | Download PDF · View |
| Diversified | TATA | Diversified | 246 | |
| Healthcare | APOLLO HOSPITALS | Hospitals | 256 | Download PDF · View |
| Media - TV | ZEE NEWS | Hindi News | 266 | Download PDF · View |
| Alcoholic Beverages | HEINEKEN | Beer | 412 | Download PDF · View |
| Amusement Park | DISNEY | Amusement Park | 437 | |
| Engineering | L&T | Diversified | 756 | Download PDF · View |
| Hospitality | TAJ HOTELS | Hotels - Luxury | 758 | Download PDF · View |
| DTH | AIRTEL | DTH | 896 | Download PDF · View |
Most Desired Brands 2024, the leading brand in each super category by All India rank. A lower rank is better. The full listing of every brand is on the all India page.
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.