Dove was India's most trusted brand in Body Wash in 2025, at rank 545 of 999 brands. The ranking is TRA's Brand Trust Report 2025. Nivea 761 and Lux 928 follow. The change from BTR 2024 is beside each rank. A lower rank is better.
| Rank 2025 | Brand |
|---|---|
| 545▲ 278 | DOVE |
| 761new | NIVEA |
| 928new | LUX |
Brand Trust Report 2025, Body Wash category, 3 brands in the all India listing of 999 brands. Change is from BTR 2024. A lower rank is better. A brand marked new was not in the BTR 2024 listing.
Category listing as published: FMCG PDF (the super category that holds Body Wash).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.