TRA Research

Which were India's most trusted digital payment brands in 2025?

Brand Trust Report 2025, Digital Payments

Phonepe was India's most trusted digital payment brand in 2025, at rank 84 of 999 brands. The ranking is TRA's Brand Trust Report 2025. Google Pay 146, Paytm 284 and Bhim 845 follow. The change from BTR 2024 is beside each rank. A lower rank is better.

Rank 2025Brand
84▲ 33PHONEPE
146▼ 20GOOGLE PAY
284▼ 119PAYTM
845▼ 60BHIM

Brand Trust Report 2025, Digital Payments category, 4 brands in the all India listing of 999 brands. Change is from BTR 2024. A lower rank is better. A brand marked new was not in the BTR 2024 listing.

Category listing as published: Digital PDF (the super category that holds Digital Payments).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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