TRA Research

Which are India's most trusted deodorant and perfume brands in 2026?

Brand Trust Report 2026, Deo/Perfume

Fogg is India's most trusted deodorant and perfume brand in 2026, at rank 136 of 1,000 brands. The ranking is TRA's Brand Trust Report 2026. Park Avenue 205, ENVY 332 and Bella Vita 398 follow. The table lists all 9 brands. The change from BTR 2025 is beside each rank. A lower rank is better.

Rank 2026Brand
136▼ 109FOGG
205▲ 286PARK AVENUE
332newENVY
398▼ 182BELLA VITA
404▼ 27YARDLEY
446▼ 205WILD STONE
531▲ 125DENVER
770▲ 121CHARLIE
771▼ 98AXE

Brand Trust Report 2026, Deo/Perfume category, 9 brands in the all India listing of 1,000 brands. Change is from BTR 2025. A lower rank is better. A brand marked new was not in the BTR 2025 listing.

Category listing as published: FMCG PDF (the super category that holds Deo/Perfume).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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