TRA Research

Which are India's most trusted brands in OTT in 2026?

Brand Trust Report 2026, OTT

Zee5 is India's most trusted brand in OTT in 2026, at rank 384 of 1,000 brands. The ranking is TRA's Brand Trust Report 2026. Netflix 539 and Jio Hotstar 562 follow. The change from BTR 2025 is beside each rank. A lower rank is better.

Rank 2026Brand
384▼ 218ZEE5
539▲ 26NETFLIX
562newJIO HOTSTAR

Brand Trust Report 2026, OTT category, 3 brands in the all India listing of 1,000 brands. Change is from BTR 2025. A lower rank is better. A brand marked new was not in the BTR 2025 listing.

Category listing as published: Digital PDF (the super category that holds OTT).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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