TRA Research

Which were India's most trusted lipstick brands in 2024?

Brand Trust Report 2024, Lipstick

Lakme was India's most trusted lipstick brand in 2024, at rank 114 of 1,019 brands. The ranking is TRA's Brand Trust Report 2024. Sugar 209, Maybelline 248 and L'Oreal 336 follow. The table lists all 6 brands. The change from BTR 2023 is beside each rank. A lower rank is better.

Rank 2024Brand
114▼ 2LAKME
209▲ 396SUGAR
248▼ 134MAYBELLINE
336newL'OREAL
715newREVLON
788newCOLORBAR

Brand Trust Report 2024, Lipstick category, 6 brands in the all India listing of 1,019 brands. Change is from BTR 2023. A lower rank is better. A brand marked new was not in the BTR 2023 listing.

Category listing as published: FMCG PDF (the super category that holds Lipstick).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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