TRA Research

Which were India's most trusted pen brands in 2024?

Brand Trust Report 2024, Pens

Parker was India's most trusted pen brand in 2024, at rank 548 of 1,019 brands. The ranking is TRA's Brand Trust Report 2024. Nataraj 595, Cello 695 and Reynolds 699 follow. The change from BTR 2023 is beside each rank. A lower rank is better.

Rank 2024Brand
548▲ 241PARKER
595▼ 533NATARAJ
695newCELLO
699▼ 111REYNOLDS

Brand Trust Report 2024, Pens category, 4 brands in the all India listing of 1,019 brands. Change is from BTR 2023. A lower rank is better. A brand marked new was not in the BTR 2023 listing.

Category listing as published: Stationery PDF (the super category that holds Pens).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

This category in 2026 · All India listing · Category-wise listing · All categories · Methodology · All reports