Which were India's most trusted skincare brands in 2024?
Brand Trust Report 2024, Skincare
Nivea was India's most trusted skincare brand in 2024, at rank 18 of 1,019 brands. The ranking is TRA's Brand Trust Report 2024. Pond'S 134, Lakme 277 and Wow Skin Science 331 follow. The table lists all 11 brands. The change from BTR 2023 is beside each rank. A lower rank is better.
| Rank 2024 | Brand |
|---|---|
| 18– 0 | NIVEA |
| 134▲ 11 | POND'S |
| 277▲ 179 | LAKME |
| 331▲ 222 | WOW SKIN SCIENCE |
| 365▼ 59 | MAMAEARTH |
| 470▼ 199 | VASELINE |
| 615new | GARNEIR MEN |
| 663new | GARNIER |
| 880▼ 341 | LOTUS |
| 906▼ 570 | NYKAA |
| 977▼ 656 | DOVE |
Brand Trust Report 2024, Skincare category, 11 brands in the all India listing of 1,019 brands. Change is from BTR 2023. A lower rank is better. A brand marked new was not in the BTR 2023 listing.
Category listing as published: FMCG PDF (the super category that holds Skincare).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.