Britannia was India's most desired brand in Biscuits, Diversified in 2024, at rank 57 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. Parle 285, ITC Sunfeast 507 and Bisk Farm 527 follow. The table lists all 5 brands. The change from MDB 2023 is beside each rank. A lower rank is better.
| Rank 2024 | Brand |
|---|---|
| 57▼ 7 | BRITANNIA |
| 285▲ 125 | PARLE |
| 507▲ 308 | ITC SUNFEAST |
| 527▲ 100 | BISK FARM |
| 829▼ 406 | PRIYAGOLD |
Most Desired Brands 2024, Biscuits, Diversified category, 5 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.
Category listing as published: Food & Beverage PDF (the super category that holds Biscuits, Diversified).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.