Which were India's most desired casualwear brands in 2024?
Most Desired Brands 2024, Casualwear
Levi'S was India's most desired casualwear brand in 2024, at rank 191 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. Lee Cooper 294, Pepe 300 and United Colors of Benetton 569 follow. The table lists all 11 brands. The change from MDB 2023 is beside each rank. A lower rank is better.
| Rank 2024 | Brand |
|---|---|
| 191▲ 100 | LEVI'S |
| 294▲ 538 | LEE COOPER |
| 300▲ 136 | PEPE |
| 569new | UNITED COLORS OF BENETTON |
| 608new | US POLO |
| 609new | COTTON KING |
| 612new | WRANGLER |
| 764▼ 468 | JOCKEY |
| 791new | LACOSTE |
| 804▼ 32 | FLYING MACHINE |
| 990new | CANTABIL |
Most Desired Brands 2024, Casualwear category, 11 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.
Category listing as published: Apparels PDF (the super category that holds Casualwear).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.