TRA Research

Which were India's most desired brands in General Insurance, Private in 2024?

Most Desired Brands 2024, General Insurance, Private

Bharti Axa was India's most desired brand in General Insurance, Private in 2024, at rank 440 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. Bajaj General Insurance 600, ICICI Lombard 665 and Tata Aig 680 follow. The table lists all 6 brands. The change from MDB 2023 is beside each rank. A lower rank is better.

Rank 2024Brand
440▲ 483BHARTI AXA
600▲ 337BAJAJ GENERAL INSURANCE
665▼ 147ICICI LOMBARD
680newTATA AIG
681▲ 101CHOLA MS
752newHDFC ERGO

Most Desired Brands 2024, General Insurance, Private category, 6 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.

Category listing as published: BFSI PDF (the super category that holds General Insurance, Private).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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