TRA Research

Which were India's most desired soft drink brands in 2025?

Most Desired Brands 2025, Aerated Beverages

Pepsi was India's most desired soft drink brand in 2025, at rank 308 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. Coca-cola 334, Thums Up 415 and Sprite 506 follow. The table lists all 7 brands. The change from MDB 2024 is beside each rank. A lower rank is better.

Rank 2025Brand
308▼ 35PEPSI
334▼ 228COCA-COLA
415▲ 75THUMS UP
506▲ 71SPRITE
650▲ 359MIRINDA
747▼ 369MOUNTAIN DEW
923▼ 330FANTA

Most Desired Brands 2025, Aerated Beverages category, 7 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.

Category listing as published: Food & Beverage PDF (the super category that holds Aerated Beverages).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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