Which were India's most desired credit card brands in 2025?
Most Desired Brands 2025, Credit Cards
American Express was India's most desired credit card brand in 2025, at rank 161 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. SBI Card 267, Axis Bank 313 and HDFC Bank 633 follow. The table lists all 7 brands. The change from MDB 2024 is beside each rank. A lower rank is better.
| Rank 2025 | Brand |
|---|---|
| 161▼ 9 | AMERICAN EXPRESS |
| 267▲ 367 | SBI CARD |
| 313▲ 156 | AXIS BANK |
| 633▼ 125 | HDFC BANK |
| 731▼ 411 | ICICI BANK |
| 956▲ 754 | YES BANK |
| 968new | RBL BANK |
Most Desired Brands 2025, Credit Cards category, 7 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.
Category listing as published: BFSI PDF (the super category that holds Credit Cards).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.