TRA Research

Which were India's most desired home finance brands in 2025?

Most Desired Brands 2025, Home Finance

SBI Home Loans was India's most desired home finance brand in 2025, at rank 466 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. HDFC Bank 695, Indian Overseas Bank 815 and Axis Bank 916 follow. The change from MDB 2024 is beside each rank. A lower rank is better.

Rank 2025Brand
466newSBI HOME LOANS
695▼ 181HDFC BANK
815▲ 314INDIAN OVERSEAS BANK
916newAXIS BANK

Most Desired Brands 2025, Home Finance category, 4 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.

Category listing as published: BFSI PDF (the super category that holds Home Finance).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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