TRA Research

Which were India's most desired brands in Instant Coffee in 2025?

Most Desired Brands 2025, Instant Coffee

Bru was India's most desired brand in Instant Coffee in 2025, at rank 94 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. Nescafé ranked 116. The change from MDB 2024 is beside each rank. A lower rank is better.

Rank 2025Brand
94▲ 18BRU
116▼ 65NESCAFÉ

Most Desired Brands 2025, Instant Coffee category, 2 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.

Category listing as published: Food & Beverage PDF (the super category that holds Instant Coffee).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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