TRA Research

Which were India's most desired mobile phone brands in 2025?

Most Desired Brands 2025, Mobile Phones

Apple iPhone was India's most desired mobile phone brand in 2025, at rank 2 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. MI 4, Samsung 18 and Oppo 30 follow. The table lists all 16 brands. The change from MDB 2024 is beside each rank. A lower rank is better.

Rank 2025Brand
2– 0APPLE IPHONE
4▲ 19MI
18▼ 4SAMSUNG
30▼ 14OPPO
43▼ 13VIVO
72▲ 67REDMI
86▼ 31REALME
111▲ 49POCO
115▲ 3NOKIA
132▼ 55ONE PLUS
369▼ 143MOTOROLA
503▲ 305LENOVO
775▼ 105HONOR
935newBLACKBERRY
936▼ 23HTC
998▼ 352ASUS

Most Desired Brands 2025, Mobile Phones category, 16 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.

Category listing as published: Gadgetry PDF (the super category that holds Mobile Phones).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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