Boat was India's most desired brand in Smart Wearables in 2025, at rank 160 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. One Plus 318, Noise 402 and Apple Iwatch 481 follow. The change from MDB 2024 is beside each rank. A lower rank is better.
| Rank 2025 | Brand |
|---|---|
| 160▲ 71 | BOAT |
| 318new | ONE PLUS |
| 402▲ 134 | NOISE |
| 481▼ 301 | APPLE IWATCH |
Most Desired Brands 2025, Smart Wearables category, 4 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.
Category listing as published: Gadgetry PDF (the super category that holds Smart Wearables).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.