TRA Research

Which are India's most desired brands in DTH in 2026?

Most Desired Brands 2026, DTH

Tata Play is India's most desired brand in DTH in 2026, at rank 431 of 1,000 brands. The ranking is TRA's Most Desired Brands 2026. It is the only brand in DTH in the listing. The change from MDB 2025 is beside each rank. A lower rank is better.

Rank 2026Brand
431newTATA PLAY

Most Desired Brands 2026, DTH category, 1 brand in the all India listing of 1,000 brands. Change is from MDB 2025. A lower rank is better. A brand marked new was not in the MDB 2025 listing.

Category listing as published: DTH PDF (the super category that holds DTH).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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