TRA Research

Which are India's most desired mutual fund brands in 2026?

Most Desired Brands 2026, Mutual Fund

HDFC Mutual Fund is India's most desired mutual fund brand in 2026, at rank 492 of 1,000 brands. The ranking is TRA's Most Desired Brands 2026. SBI Mutual Fund 501, Kotak Mutual Fund 611 and Axis Mutual Fund 632 follow. The table lists all 5 brands. The change from MDB 2025 is beside each rank. A lower rank is better.

Rank 2026Brand
492▲ 98HDFC MUTUAL FUND
501▼ 240SBI MUTUAL FUND
611▼ 23KOTAK MUTUAL FUND
632▲ 136AXIS MUTUAL FUND
664newKUVERA

Most Desired Brands 2026, Mutual Fund category, 5 brands in the all India listing of 1,000 brands. Change is from MDB 2025. A lower rank is better. A brand marked new was not in the MDB 2025 listing.

Category listing as published: BFSI PDF (the super category that holds Mutual Fund).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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