TRA Research

Which are India's most desired shampoo brands in 2026?

Most Desired Brands 2026, Shampoo

L'Oreal is India's most desired shampoo brand in 2026, at rank 160 of 1,000 brands. The ranking is TRA's Most Desired Brands 2026. Sunsilk 256, Dove 288 and Mamaearth 409 follow. The table lists all 12 brands. The change from MDB 2025 is beside each rank. A lower rank is better.

Rank 2026Brand
160▼ 16L'OREAL
256▲ 18SUNSILK
288▼ 96DOVE
409▲ 80MAMAEARTH
493newPILGRIM
528▲ 278WOW SKIN SCIENCE
546▲ 334GARNIER
548▲ 130CLINIC PLUS
554▲ 259PANTENE
693▼ 209HEAD & SHOULDERS
765▼ 446TRESEMME
792newCHIK

Most Desired Brands 2026, Shampoo category, 12 brands in the all India listing of 1,000 brands. Change is from MDB 2025. A lower rank is better. A brand marked new was not in the MDB 2025 listing.

Category listing as published: FMCG PDF (the super category that holds Shampoo).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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