TRA Research

Which were India's most desired private bank brands in 2024?

Most Desired Brands 2024, Bank, Private

ICICI Bank was India's most desired private bank brand in 2024, at rank 35 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. HDFC Bank 53, Axis Bank 69 and Kotak Mahindra Bank 146 follow. The table lists all 8 brands. The change from MDB 2023 is beside each rank. A lower rank is better.

Rank 2024Brand
35▼ 17ICICI BANK
53▼ 34HDFC BANK
69▼ 32AXIS BANK
146▲ 28KOTAK MAHINDRA BANK
519▲ 256YES BANK
571▲ 143IDBI BANK
794newINDUSIND BANK
924▼ 333RBL BANK

Most Desired Brands 2024, Bank, Private category, 8 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.

Category listing as published: BFSI PDF (the super category that holds Bank, Private).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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