TRA Research

Which were India's most desired shampoo brands in 2024?

Most Desired Brands 2024, Shampoo

L'Oreal was India's most desired shampoo brand in 2024, at rank 131 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. Sunsilk 179, Dove 186 and Head & Shoulders 364 follow. The table lists all 11 brands. The change from MDB 2023 is beside each rank. A lower rank is better.

Rank 2024Brand
131▼ 54L'OREAL
179▲ 35SUNSILK
186▼ 141DOVE
364▼ 169HEAD & SHOULDERS
366▼ 143CHIK
386▼ 122PANTENE
464newWOW SKIN SCIENCE
528▼ 184CLINIC PLUS
576▼ 41MAMAEARTH
786newPLUM
812▼ 131TRESEMME

Most Desired Brands 2024, Shampoo category, 11 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.

Category listing as published: FMCG PDF (the super category that holds Shampoo).

Notice:
Power of Trust and Power of Desire symbols

Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.

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