Which were India's most desired skincare brands in 2024?
Most Desired Brands 2024, Skincare
Nivea was India's most desired skincare brand in 2024, at rank 29 of 1,000 brands. The ranking is TRA's Most Desired Brands 2024. Pond'S 206, Cetaphil 305 and Lakme 373 follow. The table lists all 13 brands. The change from MDB 2023 is beside each rank. A lower rank is better.
| Rank 2024 | Brand |
|---|---|
| 29▼ 4 | NIVEA |
| 206▲ 12 | POND'S |
| 305new | CETAPHIL |
| 373new | LAKME |
| 415new | GARNIER |
| 484▼ 245 | VASELINE |
| 529new | KIEHL'S |
| 691new | MINIMALIST |
| 715new | MAMAEARTH |
| 724▼ 52 | DOVE |
| 745new | THE MAN COMPANY |
| 800▲ 169 | WOW SKIN SCIENCE |
| 918▼ 220 | EMAMI |
Most Desired Brands 2024, Skincare category, 13 brands in the all India listing of 1,000 brands. Change is from MDB 2023. A lower rank is better. A brand marked new was not in the MDB 2023 listing.
Category listing as published: FMCG PDF (the super category that holds Skincare).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.