Which were India's most desired private bank brands in 2025?
Most Desired Brands 2025, Bank, Private
Axis Bank was India's most desired private bank brand in 2025, at rank 65 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. ICICI Bank 79, HDFC Bank 100 and Kotak Mahindra Bank 257 follow. The table lists all 8 brands. The change from MDB 2024 is beside each rank. A lower rank is better.
| Rank 2025 | Brand |
|---|---|
| 65▲ 4 | AXIS BANK |
| 79▼ 44 | ICICI BANK |
| 100▼ 47 | HDFC BANK |
| 257▼ 111 | KOTAK MAHINDRA BANK |
| 359▲ 212 | IDBI BANK |
| 602▼ 83 | YES BANK |
| 866▲ 58 | RBL BANK |
| 901▲ 266 | DCB BANK |
Most Desired Brands 2025, Bank, Private category, 8 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.
Category listing as published: BFSI PDF (the super category that holds Bank, Private).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.