Which were India's most desired mutual fund brands in 2025?
Most Desired Brands 2025, Mutual Fund
SBI Mutual Fund was India's most desired mutual fund brand in 2025, at rank 261 of 1,000 brands. The ranking is TRA's Most Desired Brands 2025. Kotak Mutual Fund 588, HDFC Mutual Fund 590 and UTI 630 follow. The table lists all 6 brands. The change from MDB 2024 is beside each rank. A lower rank is better.
| Rank 2025 | Brand |
|---|---|
| 261▲ 121 | SBI MUTUAL FUND |
| 588▲ 163 | KOTAK MUTUAL FUND |
| 590▲ 29 | HDFC MUTUAL FUND |
| 630▲ 219 | UTI |
| 721▲ 336 | ICICI PRUDENTIAL |
| 768▲ 477 | AXIS MUTUAL FUND |
Most Desired Brands 2025, Mutual Fund category, 6 brands in the all India listing of 1,000 brands. Change is from MDB 2024. A lower rank is better. A brand marked new was not in the MDB 2024 listing.
Category listing as published: BFSI PDF (the super category that holds Mutual Fund).
Brands use the Power of Trust and Power of Desire symbols under licence from TRA. A licence covers every public mention of a rank. Read the licence notice.